Optimus Prime
It appears now that rampant consumerism takes a vacation no more in July folks. Enter Prime Day. A day when beach goers are summoned back to their computers to get out of the sun and get $30 off a Kindle.
Even the greatest of my skilled hippie warrior friends can't spin this one. go ahead and try. "They just want kids to get a jump on their summer reading." "They are trying to prevent skin cancer." "Venus is aligned with...fuck it. They just want our money."